Keith GreenfieldDate of Birth: December 6, 1968 Birthplace: Brighton, Sussex Coaching Role: Director of Cricket First Class Debut for Sussex: Lancashire v Sussex at Lytham St Anne’s, August 19-22, 1987 List A Debut for Sussex: Middlesex v Sussex at Lord’s, August 30th,1987 Cricket Info: View info
Keith Greenfield was appointed as Sussex's first ever Director of Cricket in January 2016.
The new role will see Greenfield implementing the Sussex Cricket strategy, with the key aspects including reviewing the quality of coaching, systems and processes.
The Director of Cricket will oversee all aspects of the professional game. On-field performance will remain the responsibility of Head Coach Mark Davis, who will report to Greenfield.
He will also work closely with Tim Shutt, Managing Director of the Sussex Cricket Foundation, who is currently responsible for participation and community cricket, to realise strategic objectives in participation and community cricket.
Greenfield, 47, who played 78 first-class matches and 160 List A games for Sussex in a playing career spanning 12 years, has for the last decade been the club’s Cricket Performance Manager, encompassing the role of Academy Director which has seen him manage and develop the Academy and Youth Squads.
The Brighton-born batsman joined the Club in 1985 as part of the Youth Opportunities Scheme and progressed to the professional staff in 1987. He scored over 7,300 runs for Sussex in all formats, with his highest score of 154 not out coming in the County Championship match with Glamorgan at Hove in 1996, the year he was awarded his County Cap. He was awarded a Testimonial Year in 2004.
In light of the appointment, Club Coach Carl Hopkinson assumed the role of Academy Director.
Hopkinson, who played 184 matches across three formats for Sussex and was a key part of the 2006 County Championship-winning side, has been Club Coach at Hove since retiring from the game in 2009. He will continue his involvement within the first-team environment as a specialist fielding coach.
Sussex Chairman Jim May said, “The appointment of Keith is a key one which will ensure that the integration of the professional club and the recreational board in November 2015 helps develop our player pathway for both male and female cricketers.
“In his previous role, Keith was responsible for our Academy, which received top marks in the last ECB evaluation, as well as our evolving relationships with Guernsey and Oxford Cricket Boards. The Board were unanimous in agreeing that Keith has the qualities to succeed in this new role.”
Sussex’s Chief Executive Zac Toumazi said, “I am delighted that Keith has accepted the role. We believe that he will bring his extensive experience in both professional and club cricket to drive improvements for Sussex Cricket. His commitment and calm approach makes him the perfect candidate for this role which will focus on the implementation of the Sussex strategy to put cricket at the heart of our community.
“We are also thrilled to see Carl Hopkinson taking over from Keith to build on the excellent work he has done with the Academy. He can now bring his own style and expertise to help develop the next generation of Sussex’s players.”
Greenfield said of his appointment, “I am hugely excited and feel very honoured to be offered this fantastic opportunity. I am looking forward to working closely with Mark Davis and Tim Shutt on the wide range of opportunities we have to make a lasting difference to the quality delivered at all levels within the Sussex Cricket Strategy.”